Happy Super Bowl, a special day when Americans across the country will gather and watch more than 200 commercials, and some team will play some other team in just 11 minutes of actual game time.
No wonder the NFL and its advertising partners try to sell the commercials as entertainment in their own right: If you watch the Super Bowl, you’ll be subjecting yourself to an relentless onslaught of adverts for everything from Budweiser to Booking.com, insurance companies trying to out-zany each other, and gambling commercials. Lots and lots of gambling commercials for sites like DraftKings, Caesars Sportsbook, MGM and FanDuel.
Super Bowl Sunday was previously made brighter by the Kitten Bowl, but Hallmark canceled the cute fan favorite last year, saying only that it’s “not currently developing original animal-centric programming.”
It was inevitable that another network would move in to capitalize on Hallmark dumping its popular annual special, and taking the place of Kitten Bowl is the Great American Rescue Bowl, an event by the Great American Family Channel and the North Shore Animal League which will feature adoptable dogs and cats on a pet-size football field, along with host Beth Stern revisiting the stories of kittens, cats, puppies and dogs who were featured last year and found their forever homes. If you don’t get the Great American Family Channel you can stream the event on Hulu beginning at 10:30 a.m. (See the previous link for other streaming options.)
Viva la Tiger Bowl!
Watch this space in the coming week for a new longform story about the Champawat tiger, the most dangerous animal documented in more than 5,000 years of recorded human history. Little Buddy and I did quite a bit of research for this one, and we hope it’ll make for a good read.
via Pain In The Bud